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CCPA Imposes ₹1 Lakh Penalty On Mrs. Bector's For Misleading '100% Atta Bread' And '100% Whole Wheat Bread' Claims
Praveen Mishra
28 Jun 2026 9:38 AM IST
The Central Consumer Protection Authority (CCPA) has imposed a penalty of ₹1 lakh on Mrs. Bector's Food Specialities Ltd. for publishing misleading advertisements and engaging in unfair trade practices by marketing its bread products as “100% Atta Bread” and “100% Whole Wheat Bread.” The authority also directed the company to immediately discontinue such advertisements...
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